The project
I was brought in as a usability consultant to help improve a new app that had been built which was confusing for its users. This was to be done for iOS and Android.
The process
As the UX lead, I delivered:
Expert analysis of the existing app, including feedback about why it was confusing for beta users.
Analysis of the full functionality to be included
Full sitemap of screens for both, and a new navigation menu
Planning the full set of user journeys, and their corresponding workflows.
A full set of wireframes to be used for visual design
Review and updates of wireframes based on feedback from stakeholders across the wider company
Interaction feedback and guidance for developers
Error management recommendations
Agile design iterations as required based on feedback from Apple
Challenges
Initially, the app was confusing for users. However, as it was considered useful once people understood what it did, the main need was to make its functionality clearer, and provide explanations of what was on screen.
The stakeholders’ complex needs led to many features being required visible on the dashboard. Thankfully, this has since been simplified, in line with my recommendations.
